Broadcast templates are pre-designed message formats used to send messages to multiple customers at once via WhatsApp.
These templates must be created and approved by Meta before they can be used. This ensures that the messages comply with WhatsApp’s policies and are not considered spam.
1. Broadcast Categories #
WhatsApp broadcast pricing is divided into several categories:
- Marketing
Used for promotional messages, offers, or campaign broadcasts to customers. The cost for marketing broadcasts in Layanika is: Rp 586.33 (Meta official fee) + Rp 63.67 (Layanika platform fee) = Rp 650 per marketing broadcast
- Utility
Used for transaction notifications, status updates, or important service-related information. The cost for utility broadcasts in Layanika is: Rp 356.65 (Meta official fee) + Rp 93.35 (Layanika platform fee) = Rp 450 per utility broadcast
- Authentication
Used for sending OTP codes or account verification messages. The cost for authentication broadcasts in Layanika is: Rp 356.65 (Meta official fee) + Rp 93.35 (Layanika platform fee) = Rp 450 per authentication broadcast
For official pricing from Meta, please refer to Learn more.
Before sending broadcasts or using the Layanika platform, make sure that your balance is sufficient. Currently, Layanika provides free conversation credits for subscribed users, with amounts varying depending on the selected plan.
The free balance will be activated after you integrate the WhatsApp channel into the Layanika platform.
